Product Launch Activity

Businesses invest in new product development but often don't know how to tell anyone about it!


Our unrivalled understanding of the health and safety world enables us to grasp the technology and reasoning behind new products but, more importantly, see where they fit.

We have considerable experience in product launch activity, especially with technical products and find new and innovative ways to reach the target market; these can include the use of new media, on site product trials and product placement.



Call 01483 237230 or click wendy@mconieagency.com to see how we would bring a little more innovative thinking to your next product launch.

Arco's Big Book

Arco launches its famous Big Book catalogue each September

The backbone of Arco's distribution business is the success and recognition of the Big Book - a catalogue stuffed full of the lastest safety and workwear products from hard hats to steel toe capped boots.

However, each year a new catalogue hits the streets and its our job, along with the internal marketing department to make sure that everyone knows about it.

One of the ways we do this is to take the selection of new products and produce interesting product stories that are specifically aimed at relevant sectors.


British Safety Council
British Safety Council brings key figures together at conference to launch a report on board level leadership...
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Semmco
Semmco unveils new front access safe working platform - protecting rail engineers
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IIRSM
The IIRSM launched the prestigious Specialist Fellow level of membership in the Specialist Stream...
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Careers Development Group
A brand new concept in welfare to work training has been launched in Croydon this month by Careers Development Group (CDG)
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